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Facebook: Is It Still Cool?

Facebook has produced an enviable set of third-quarter figures this week. It took in over $2bn in revenue and now claims to have 728 million daily users, up 25% in[...]

Making It Work With Mobile

With new figures showing that mobile phones are now used by 91% of the world's population, with 50% of them using their mobiles as their primary source of internet[...]

Yelp Growth Continues

The rapid growth of business review site Yelp is continuing, according to third-quarter figures released this week. These figures showed a 68% growth in revenue over[...]

Are Multiple-Page Sites Worthwhile?

Having lots of pages on a website does not automatically mean that it will receive a more favorable ranking from Google, said Matt Cutts yesterday. This will come as[...]

Facebook Graph Search: Behind The Scenes

One week after the rollout of Facebook’s new graph search began, many of those who have access to it are still not sure how to approach it effectively as a social[...]

New Requirements Cause Bing Ads Panic

Panic has spread among Bing ads users in the last 24 hours, as some users have found themselves unable to access their accounts. This is due to new requirements that[...]

A Bad Deal For Yahoo?

After some months of simmering just beneath the surface, tensions between Yahoo and Microsoft broke through into public view this week when a US court ruled that,[...]

Facebook Custom Audiences Open Up New Opportunities

Facebook has long offered tools to help businesses target specific sets of customers; however, for the first time, it is now making it possible for them to target a[...]

Understanding YouTube Traffic

Understanding the sources and structure of traffic to YouTube videos can be incredibly helpful when developing an online video promotional strategy. Despite this,[...]

New Report Shows Facebook Conversions Are Rising

Promoting a business on Facebook is producing increasingly impressive results, according to a new study carried out by internet analysis specialists Nanigans. The[...]

Secret Searchers

Marketers panicked when a recent bug led to Google keywords becoming temporarily invisible; however, many searches are intentionally kept secret to the best of the[...]

Google Suspicious Of Guest Blogging

Sooner or later, it had to happen – guest blogs themselves have become a sign of potential spam. In his video blog this week, Matt Cutts warned bloggers that the[...]

Google Review Extensions Released

Four months after beta testing began, Google is extending its review extensions system to all English language AdWords customers. The testing has reportedly been a[...]

Facebook Updates Page Insights

There have been big developments for social media marketing experts this week as Facebook has rolled out updates to its Page Insights system.

Bing and Klout Get Together in Search

What was once a simple influence measurement site has become much more influential itself over the past few days after forming an alliance with Bing. Now Klout[...]

Was Bing it On Biased?

Between December last year and June this year, Bing ran a survey that led it to conclude that most people prefer their search engine to Google when they do not know[...]

US Online Ad Market Made $20 Billion in Six Months

The figures are out for the first half of 2013 and they show that the US online advertising market is at an all time high. Over $3bn up on the same period last year,[...]

New Local Focus For Google Search

The last few months have seen several different search engines taking an increased interest in local search. The emphasis is shifting after years spent focusing on[...]

March of The Penguin 2.1

Last Friday saw the release of the latest version of Google Penguin, with implications for search engine optimization. The first update since May, Penguin 2.1 is[...]

Reaching New Customers with New Languages

Expanding a successful website into new languages is an exciting possibility, but until now it has been riddled with potential pitfalls. Now Google has brought out a[...]

Google Bug Fix Highlights Importance of Updates

Last week there was widespread panic in the world of internet marketing after keyword information disappeared from Google. Rumors flew around about the possible[...]

Bing Releases Searchable Image Text System

What if the text in images could be read by a search system as easily as text on a web page? This is the thinking behind Bing’s new smart search system. Drawing on[...]

Meet Google Hummingbird

Over the past few weeks, search engine optimization experts have been whispering among themselves that Google seemed to be behaving strangely. On Thursday – the day[...]

Getting Good Reviews Without Cheating

Last week saw 19 companies fined a total of $350,000 for posting fake reviews of their products and services online. The Federal Trade Commission (FTC) has been[...]

Click Curves Reveal Mobile Marketing Secrets

The first ever click curve report for mobile devices was released this week, and its results should make search engine optimization marketers sit up and take notice.[...]

New Look Bing Adapts To Devices

Bing has a brand new logo and if you keep an eye on the search engine over the next few days, you will notice that the logo is not all that has changed. This will be[...]
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