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Digital Marketing
& Sales Tips
Filter Blog:
Tomorrow night, the Xcellimark team is attending “Passport to the World” hosted by Global Teams International. In addition to good food and great company, it will be[...]
Because online marketing is still fairly new in the scheme of things, constantly changing and evolving, many businesses are not sure what to do to maximize their[...]
Why it is important to build a community with a blog and what, exactly, does this mean? How will building a community help me and my business? These are a couple of[...]
87 Octane gas is a commodity. No matter where you purchase it. It is offered per gallon at about a 5-cent range within a given area. Some fuel marketers may feel[...]
How One Orlando Business is Using Twitter to Entice Customers A couple of weeks ago after work, my friend and I decided to hit up @SeitoSushi for Happy Hour before[...]
Online success is becoming a key driver of business growth in today’s environment.
If you’ve been thinking about whether or not to start a blog for your company, there are quite a few things to take into consideration. Two of the most important[...]
We might have all heard the saying, “It’s not about where you’ve been; it’s about where you’re going.” It points out the importance of our future and what we’re[...]
Image is a fuzzy term. It means different things to different people. Your online image is driven by buyer behavior. Buyer behavior is deeply rooted in:
Casselberry Church launched its redesigned website at www.casselberrychurch.org
Managing multiple Twitter accounts can be fun yet time-consuming. Enter TweetDeck: a desktop application that helps you manage your daily Twitter routine. TweetDeck[...]
In Part 1 of this blog post, I talked about why setting specific goals is important to the success of your blog. The second part of this article will help you[...]
So you’ve decided you want to create a company blog. Fantastic! The next step is to figure out exactly how to get your blog going to make it worthwhile and valuable[...]
If you haven’t fine-tuned your PPC ad groups, it’s likely that your ad campaign is doing its best impersonation of a leaky faucet even as you’re reading this. Drip…[...]
You’d be surprised by how many businesses don’t have an answer for that question. Or maybe they do, but it’s not a good one. For instance, “Impressing people” is not[...]
Everyone needs some type of Internet Strategy and Plan. Typically businesses skip right to a shopping list that looks something like: develop a website, find a[...]
Global Teams is a nonprofit Missions organization that has grown steadily in size, scope and effectiveness since its establishment in 1983. Like most nonprofit[...]
If you aren’t conducting tests on your website, then you need to be. If your website isn’t performing at its optimum level, then you are leaking revenue. But I’m not[...]
I love it when I see my favorite brands using social media. I recently discovered that famous American leather goods company Coach has a Flickr account . Flickr is a[...]
In Part 1 of this blog post, I talked about some of the main reasons a company should blog. The second part of this article will discuss additional ways to create a[...]
If you’re a business owner and you’re paying attention, you’re hearing a lot about Social Media and blogging. You may be in the same boat as lots of other business[...]
Xcellimark started 9 years ago as a web design company. Six months later Xcellimark started to market and promote websites in order to ensure that a company’s[...]
Xcellimark was excited to work side-by-side with Melinda and Paul Sullivan, Southwest Florida Realtors, as they launched their new website at[...]
Online Silos Giving Way to Digital Fusion I am amazed today that our industry is still caught up in a “Silo” mentality. “We are a Website Design company.” Or “we are[...]
I recently read the book called “Made to Stick” by Chip and Dan Health. It’s incredibly insightful about how to make ideas stick. “Ideas” include presentations,[...]