But what is more important in the world of online marketing? What would you rather know about those visiting your website? Do you know how they’re finding your website? Do you know what they’re doing once they’ve discovered your brand online?
I admit, it’s a trick question. The answer is that BOTH are important: where people are coming from and what they do once they’ve engaged your brand/website online. To be able to decipher these behaviors, the installation of analytical tools and diligent monitoring of these metrics are required. This allows online marketers to make educated decisions on how they can better increase their site traffic and increase conversion rates for those that do visit their website.
Once you answer questions like these….
You will be able to answer questions like these….
Xcellimark can help you find answers to all these questions. Let us know how we can help you.