Joe Pulizzi wrote an informative article for the Content Marketing Institute to help marketing professionals and amateurs understand the basics of content marketing.[...]
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Business marketers know they have to do things differently online. The fact that most firms are playing to distracted, media-overloaded audiences means that it's[...]
Search engines are one of the main ways people gather information, find links and get answers to their questions. Because of this, companies and websites go to great[...]
SEOmoz recently shared part 2 of The Moz Top Ten for 2013. As always, great information is included for anyone interested in what’s going on in the world of SEO.[...]
Building consumer relationships is important because it strengthens the connections between your customers and your business, thereby strengthening your business[...]
We've all heard the old saying that content is king. It’s true that high-quality content continues to be important for any online business. However, there are now[...]
Many times in previous articles I have alluded to the fact that nothing stays the same when it comes to the Internet and SEO, but never before have there been such[...]
Are you one who looks forward to the changing seasons to see what new styles and trends in clothing will be popular, or are you a person with your own unique style[...]
If you are just beginning to realize that your website is screaming for a blog to help your site rank higher with Google, it’s time to get to it and get that blog[...]
Many people in today’s enormously competitive marketplace are looking for ways to get ahead, stay ahead or simply keep from drowning in the tough economic times we[...]
Marketing Sherpa surveyed over 1,500 marketers, and they indicated that content creation is the most effective SEO tactic, even above keyphrase research and title[...]
Every writer has a particular writing style and method for writing whatever he or she writes – whether it is a blog article or a work of fiction. However there are a[...]
You already know these things – I would bet my last dollar on it! But every now and then it’s a good idea to take a look at any type of process to make sure we are[...]
As I started researching, trying to decide what I would write this blog article about, I was poking around the Internet hoping for a bit of inspiration to hit me so[...]
Two basic goals of any blogger should include writing content that he or she would be happy for anyone on the planet to read and writing content that other people[...]
It’s a universal problem in today’s multi-tasking, 3-steps at a time world...so many emails in our inboxes; so many informational articles and worthwhile blogs to[...]
Did you hear the latest? Google appears to be getting into organic farming. Or at least it seems that way.
When consulting with clients about content marketing, I often times find that they have writer’s block on what to blog about and are dubious about how blogging will[...]
I will be the first to admit that this is true, “Once an English teacher, always an English teacher,” regardless of how far from the classroom your career may take[...]
There is no doubt that for many companies, creating a blog is the right thing to do because of the numerous benefits a blog can have on a company’s online presence.[...]
Today almost everyone who is cognizant has at least heard the term “blog” even if they don’t understand exactly what it means.
Some business owners are still trying to figure out what a blog is and how it can benefit their business. While blogging takes time and effort, the return on[...]
There are so many aspects to Internet marketing, it’s tough to decide what you should do to really make a difference in your business. Should you redesign your[...]
In the world of internet marketing, one of the most frequently used platforms for creating an online presence is a blog. But there is more to a blog than just a cool[...]