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Mastering B2B Content Marketing

Business marketers know they have to do things differently online. The fact that most firms are playing to distracted, media-overloaded audiences means that it's[...]

Calling Online Users to Action through Content

Search engines are one of the main ways people gather information, find links and get answers to their questions. Because of this, companies and websites go to great[...]

Crap. The Content Marketing Deluge.

SEOmoz recently shared part 2 of The Moz Top Ten for 2013. As always, great information is included for anyone interested in what’s going on in the world of SEO.[...]

How Content Marketing Builds Trusted Relationships

Building consumer relationships is important because it strengthens the connections between your customers and your business, thereby strengthening your business[...]

Content vs. Context: What's More Important?

We've all heard the old saying that content is king. It’s true that high-quality content continues to be important for any online business. However, there are now[...]

SEO Copywriting Post Panda & Penguin - A Journey Into The Future

Many times in previous articles I have alluded to the fact that nothing stays the same when it comes to the Internet and SEO, but never before have there been such[...]

SEO for Blogging: How to Balance Good Writing With Good SEO Practices

Are you one who looks forward to the changing seasons to see what new styles and trends in clothing will be popular, or are you a person with your own unique style[...]

Five Ways to Make Sure Your Blog is Effective

If you are just beginning to realize that your website is screaming for a blog to help your site rank higher with Google, it’s time to get to it and get that blog[...]

Blogging with Integrity: the Simple Truth

Many people in today’s enormously competitive marketplace are looking for ways to get ahead, stay ahead or simply keep from drowning in the tough economic times we[...]

Content Creation Ranks as the Most Effective SEO Tactic

Marketing Sherpa surveyed over 1,500 marketers, and they indicated that content creation is the most effective SEO tactic, even above keyphrase research and title[...]

SEO Blog Writing Strategies That Pack a Heavy Punch (Part 1)

Every writer has a particular writing style and method for writing whatever he or she writes – whether it is a blog article or a work of fiction. However there are a[...]

You Already Know This, But Let's Think About it Anyway

You already know these things – I would bet my last dollar on it! But every now and then it’s a good idea to take a look at any type of process to make sure we are[...]

What's the Real Value of a Date?

As I started researching, trying to decide what I would write this blog article about, I was poking around the Internet hoping for a bit of inspiration to hit me so[...]

5 Elements That Make Your Readers Want to Return to Your Blog

Two basic goals of any blogger should include writing content that he or she would be happy for anyone on the planet to read and writing content that other people[...]

Keywords, Blogs and Scanability: How Fast Can You Read?

It’s a universal problem in today’s multi-tasking, 3-steps at a time world...so many emails in our inboxes; so many informational articles and worthwhile blogs to[...]

Google is Going Green and Fresh

Did you hear the latest? Google appears to be getting into organic farming. Or at least it seems that way.

Three Steps to Building a Better Blog

When consulting with clients about content marketing, I often times find that they have writer’s block on what to blog about and are dubious about how blogging will[...]

Proofreading's Not Just for Academic Papers

I will be the first to admit that this is true, “Once an English teacher, always an English teacher,” regardless of how far from the classroom your career may take[...]

Do You Have the Time and Resources To Maintain a Blog?

There is no doubt that for many companies, creating a blog is the right thing to do because of the numerous benefits a blog can have on a company’s online presence.[...]

Blogs Past, Present, and Future

Today almost everyone who is cognizant has at least heard the term “blog” even if they don’t understand exactly what it means.

How to Build a Better Blog

Some business owners are still trying to figure out what a blog is and how it can benefit their business. While blogging takes time and effort, the return on[...]

Content Marketing? Key to Internet Marketing Success

There are so many aspects to Internet marketing, it’s tough to decide what you should do to really make a difference in your business. Should you redesign your[...]

The 3 Plug-Ins No WordPress Blog Should Be Without

In the world of internet marketing, one of the most frequently used platforms for creating an online presence is a blog. But there is more to a blog than just a cool[...]

Blogging Your Way to a Positive Brand Image

Every small business owner understands that success lies in advertising. It does not matter how fantastic a small business is - if they cannot get enough people[...]
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