According to HubSpot, the average email marketing list loses 25 percent of its contacts every year. For many businesses, that rate of decay is simply unacceptable.[...]
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How many promotional emails do you receive each day? Depending on how many lists you're signed up for, you might find a handful in your inbox - or a few dozen. These[...]
Email marketing is a powerful tool for lead nurturing. It's also a great way to keep current customers in the loop about your business’ latest offerings and create[...]
Email marketing has changed dramatically during the past few years. The new email marketing reality looks nothing like the landscape of a few years ago, and ongoing[...]
As a business owner, email marketing is an important tool in your Inbound Marketing strategy because it helps you build an ongoing (and hopefully lucrative)[...]
In spite of the well-publicized rise of social media marketing, local search campaigns and other new online marketing tools, email marketing remains a powerful arrow[...]
New moves at Gmail could make it faster, more private and more secure for users, but the moves are bad news for marketers. An apparently simple but far-reaching[...]